Bathroom Dealers Must Never Do Three Things

In addition to their own subjective efforts in the operation, the bathroom distributors currently need to focus on how to ensure the quality of sanitary products, development models are limited, the quality of service is unstable, the market played indiscriminate price wars. In recent years, the development of sanitary ware dealerships has indeed faced many problems. Some dealers have also started not to follow the rules of “licensing” and the development of the industry has become chaotic. Industry insiders suggest that bathroom distributors must not do the following three things.

Ignoring the after-sales service, as an indispensable concept in the field of operations, has long been regarded as an important clause for many companies and businesses to operate and manage. From the author's understanding of the situation, there are still some bathroom dealers in Chengdu ignore the problem of after-sales service.

In a bathroom business shop, I saw a consumer who came to the door because of a certain problem after installing the sanitary ware. After a conversation between the customer and the business, he learned that the customer named Chen was in the company some time ago. The shop bought a bathroom cabinet, but after installation, it was found that it was not installed. Many times it called to the store to find a solution. However, the merchants repeatedly shirked. In the end, the customer only went to the house to “send the teacher to ask questions”.

It is understood that some sanitary ware dealers now belong to a certain company's products, and the installation and after-sales service are carried out by the manufacturer. Once the consumer has reflected the problem to the dealer, the distributors will have problems in pushing and solving the problem. Dealers are not only selling products, but more importantly are doing after-sales services to help consumers solve related problems in the nearest place and in a short time. This is the long-term way for dealers to win consumers.

Because of the booming sales of sanitary ware dealers in recent years, price wars have appeared in the price system of the market and there should be no malicious price. Some dealers stated that some merchants, in order to increase their turnover, are desperate to fight price wars and make brand dealers very helpless. "Price wars" can help dealers quickly gain access to some consumers in a short period of time. However, in the long run, both the dealers themselves and the entire market will fall into a vicious circle of price wars. Ultimately, the entire market can only be achieved." Unprofitable."

Although the market environment is the same, the author finds that most dealers still optimistically believe that the brand should reflect the value of its brand and cannot undermine the image of the brand due to price. I believe there are still many rational consumers who insist on the principle of “one price, one price, one goods”. Everyone is optimistic about the future sales prospects of the sanitary ware industry.

The shoddy goods in the western home building materials market in Chengdu, the staff of a home company pointed at the opposite side of a shop that was being renovated and told the author that the shop had just changed the business. The previous dealership was for a small profit and for a short period of time. Economic interests, shoddy, poor and excellent, and ultimately only leave the door.

The employee said: “In the beginning, the business opposite was quite good because there was a discount on product quality and there was a competitive advantage in price. Consumers did not understand the quality of the product. They only saw the price is cheap. Have to buy it."

In the interview, it was learned that consumers are still considering prices as an important purchase indicator when choosing sanitary ware. At the same time, some dealers confuse the concept of various types of sanitary ware, making a lot of customers hurry to shoot in the "look in the fog." Although such distributors can obtain a short-term benefit, but over time, the quality of the products will not pass, and consumers will not purchase them after all. Like the former dealer who changed the court, he eventually had to close down. Product quality is not only the survival line of production companies, but also the survival of dealers.