In December 2011, during the second session of the Sixth Construction Council of China Construction (601668, Shares) Waterproofing Association, the "12th Five-Year Development Plan for the Construction Waterproofing Industry" was officially released, which suggested that China's waterproofing industry is facing a huge 'enlarged market share'. 'History opportunity period.
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In the past 2011, it was the largest year for China's building waterproofing industry to adjust its industrial structure. Backbone waterproofing companies continued to increase investment and become bigger and stronger. The new industrial base promoted the scale development of small and medium-sized enterprises and accelerated the adjustment of industrial structure. Backbone waterproofing companies such as Dongfang Yuhong (002271, stocks bar), Shenzhen Zhuobao, and Guangdong Keshun have all increased investment in new production bases, and upgraded and upgraded their equipment, eliminated outdated production capacity, expanded the number of varieties, and promoted enterprises to become bigger and stronger.
Not only have domestic companies seen great potential for development, foreign investment has not been outdone, and they have also expanded investment in China in the hope that they will have a share.
National layout
As a result of the favorable domestic water-supply market and the continued increase in profitability, a number of domestic large-scale waterproof enterprises have accelerated their pace of expansion and increased their market share through the establishment of a production base in the country.
Waterproof companies headed by Dongfang Yuhong and Guangdong Keshun have established production bases nationwide to reduce logistics costs and cover a broader market.
As the first listed waterproof company in China, Dongfang Yuhong has 6 production bases in Beijing Shunyi, Shanghai Jinshan, Hunan Yueyang, Liaoning Jinzhou, Huizhou, Guangdong, and Kunming, Yunnan, covering a total area of ​​more than 600,000 square meters, covering the entire country. Most of the waterproof market.
'The construction of a production base will not only help the company's own growth, but it will also change the current status of the entire industry lacking leading companies. Chen Weizhong, chairman of Guangdong Keshun Chemical Industry Co., Ltd., also revealed his intention to expand the country. According to reports, the company has laid out four major production bases in Beijing, Suzhou, Foshan and Shunde, covering basically the first and second-tier cities in China.
Zheng Fengli, chairman of Weifang Hongyuan Waterproof Material Co., Ltd., also admitted that in order to reduce logistics costs and provide customers with complete products, the company has established branch factories in Changzhou, Jiangsu and Jilin Gongzhuling, and will consider expanding the production base in other places.
Mergers and acquisitions
According to the statistics of the National Bureau of Statistics, the total output value of small and medium-sized waterproof enterprises accounts for more than 90% of the entire industry, the proportion of large-scale enterprises is too low, and the industry concentration is too low. Under such circumstances, domestic companies begin domestic restructuring. The establishment of enterprise groups has become a trend.
In 2010, Dongfang Yuhong purchased 100% equity of Kunming Fengxing Waterproofing Material Co., Ltd. for RMB 26.5 million in cash; in 2011, it also purchased a large number of well-known brands in China's Top 20 Waterproofing - 'Woniushan' in Xuzhou, Jiangsu. . According to company insiders, the merger and acquisition strategy of the company has not come to an end. The next round of mergers and acquisitions plans are already in the making.
'It is expected that in the near future, a group of waterproof enterprises will be born that will cover the national market and lead the development of the industry. 'Chen Weizhong said.
According to the planning of the China Waterproofing Industry Association, in the late Twelfth Five-Year Plan period, the market share of the top 50 companies in the national waterproofing industry reached 50%, and 2 to 3 regional industrial bases were established on the basis of the existing industry clusters. Advantage.
Foreign investment
In the domestic expansion of the waterproofing company, foreign-funded enterprises are not alone.
Grace is the first foreign-funded waterproofing company to enter the Chinese market. With the high development of the Chinese market, the company has performed well. Afterwards, Owens Corning, Carlyle, Jessman, Firestone and other US waterproof companies entered the Chinese market one after another.
More foreign professional and well-known waterproof companies such as Sopraima Canada and American GAF have also entered the eyes of the people. The intention to enter the Chinese market is obvious, while old chemical building materials companies such as Dow Chemical and Bayer are also launching the latest Waterproof products have formed a situation where comprehensive foreign-funded building materials companies and professional waterproof companies compete for the Chinese waterproof market.
Inter-Tropic Canada Inc., with its 30-year warranty commitment and anti-slip technology, made a high profile appearance in China. The person in charge of the company unambiguously expressed to reporters the determination to compete in the Chinese market. 'We have 25 years of sales experience. The annual sales in the North American market reach 25 million square meters, plus 30 years of quality assurance, unique Anti-skid technology and other excellent product quality, I believe the Chinese market sales are expected to be good. '
Keith R. Sanders, head of GAF, the largest waterproof company in the United States, told reporters: 'GAF is currently only looking for agents in China. Whether or not we build factories in China depends on market sales. 'But he also said that China's waterproof market is booming, and investment or construction will not be far.
In this regard, the sales representative of DuPont (China) Co., Ltd. Miran analysis believes: 'The financial crisis has led to a weak global economy and various construction steps have slowed down. China's unique scenery here, great development potential and government's investment in infrastructure have given way. Foreign building materials companies including the US GAF have turned their eyes to China to share cakes. '
Associating Grace with the acquisition of Milrison in Wuhan and the construction of a production base, Japan's stagnant residential investment of 155 million US dollars Shenyang built a waterproof industry and other incidents, the long-term high growth of the Chinese construction market has been optimistic about the international market, the waterproof industry Competition will be more intense.
Release date:2012/2/17 14:27:41
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